Coaching

Business Pitch Competitions Aren’t About the Money

I had the joy of watching a client I had coached pitch her business at a business pitch competition the other day, and I was even more...

Crowdfunding for Equity in Michigan: It’s Time Has Come!

The excitement surrounding crowdfunding has been growing ever since the JOBS Act was signed by President Obama in April 2012. In...

Required Reading List for Entrepreneurs--Updated

At the end of 2011 I wrote an article in which I listed the ten books I think every entrepreneur should read. During the past two years,...

Business Plan or Business Model: What’s the Difference?

I often hear entrepreneurs say, “I don’t have time to write a business plan.” Sometimes they even trot out the words of business experts...

Required Reading List for Entrepreneurs

I work with entrepreneurs every day. Over the last ten years I have coached, mentored, and counseled hundreds of entrepreneurs, from a...

Hello & Welcome

I am the Assistant Dean of the Western Michigan University Homer Stryker M.D. School of Medicine (WMed) Innovation Center. As the director of the Innovation Center, I manage the activities related to business incubation, co-working, and the Business Accelerator Fund.

I am an entrepreneurial junkie, loving anything pertaining to commercialization, startups, crowdfunding, business incubation/acceleration, and angel/venture capital. I'm also a huge social media fan and frequently post on Twitter as @scochrane. Occasionally, I like to blog about my observations, which you can read about here on my site.